2019 has been a great year for the Mumbler brand.
Finishing off a busy 2019, December began with York Mumbler Emily Pickard winning two Women Mean Business Awards. Emily, who has owned and run York Mumbler for 7 .5 years, picked up both the Community Business and the Media, Personality, Blogger, Influencer gongs.
The win came hot on the heels of Doncaster Mumbler’s first Mumbler Awards on 8th November and then Harrogate Mumbler’s seventh awards on 22nd November.
Then with Christmas preparations in full swing, Mumbler HQ secured franchisees extra income and seasonal content by winning two national campaigns.
The first was with high street retailer Card Factory. The brand wanted Mumbler’s help to showcase its personalised online range, so franchisees featured adverts, sponsored blog posts and created Instagram stories and a competition giveaway to show off their favourite finds. Products ranged from personalised calendars to diaries, baubles, reusable straws, travel coffee mugs, cushions and much more.
“Choosing products to write about was easy as I genuinely love Card Factory,” said Calderdale franchisee Charlotte Gonzalez. “I ordered a diary and notebook they were so quick and easy to design, I was confident our readers would have a fabulous shopping experience too. It was great to know we were helping other busy mums sort their Christmas shopping, as well as getting them a great deal.”
December also saw Mumbler HQ feature the popular #ThankaTeacher campaign across most of its sites.Site visitors could send free Christmas cards and personal messages to their favourite teachers, and could spread the love further on Instagram, Twitter and Facebook, with teachers then able to share photos of their cards with the hashtag #ThankaTeacher.
This national campaign aims to raise the profile of teachers across the UK and thank them for making a difference, from helping children through a difficult time, to being supportive and kind.
Previous card recipients have gone on to win an award at the prestigious National Teaching Awards, televised by the BBC as Britain’s Classroom Heroes.
Sally Haslewood, Mumbler’s managing director, said: “It was fabulous to be able to secure seasonal content from national brands and income for our franchisees in the run up to Christmas. We are already planning advertising campaigns for the new year and I’m incredibly excited about what the future holds for Mumbler going into a new decade.”
There are now 19 live Mumbler websites, and more than 1.8 million people visited the websites sites during 2019. This was 34% growth on the previous year.
Mumbler websites include York, Hull, North Leeds, Ryedale, Wharfedale & Craven, Norwich, Selby, Tadcaster & Goole, Calderdale, Oxford, Poole, Wakefield and Doncaster.
Franchisees include former teachers, marketing professionals and sales people, with all of them having young families and a desire to work flexibly. Mumbler complements family life as much as possible and both HQ and the existing franchisees are extremely supportive, sharing their skills and experience online.
• To enquire about running your own Mumbler franchise, contact Sarah on 07948 373027 or visit mumbler.co.uk
